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Frequently Asked Questions: Best's Review Advertising
What is Best's Review?
Why advertise in Best's Review?
Who reads Best's Review?
How do I get more information about advertising in Best's Review?
What is Best's Review?
Best's Review is the insurance industry's most influential publication. It offers indispensible monthly insights on news and emerging trends. Our staff of professional journalists is committed to covering every aspect of the industry, from interviews with industry leaders to stories on federal and legislative activities. Statistical Studies prepared by A.M. Best analysts are also included, along with a rating actions section that details updates to Best's Ratings. Since 1996 Best's Review has received more than 50 awards for excellence in editorial and graphic presentation from such organizations as American Society of Business Publication Editors, Trade, Association and Business Publications International, and National Institute for Health Care Management Research and Educational Foundation.
To purchase a Best's Review subscription, visit www.bestreview.com/subscribe.
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Why advertise in Best's Review?
There's no better way to reach insurance industry professionals than with Best's Review. Your ad will be seen by more than 50,000* subscribers--and thousands more pass-along readers.
Research shows that 89.4% of our property/casualty executive subscribers are assistant vice presidents or higher. Many of our readers are responsible for general expense budgets that average $7.4 million.** They have the power and resources to make purchasing decisions about your company's products and services.
Best's Review gives you the opportunity to place your ad directly in front of the readers you want to reach by offering complete editorial coverage in:
- Agent/Broker
- Reinsurance/Capital Markets
- Technology
- Property/Casualty
- Life
- Health/Employee Benefits
- Regulatory/Law
(*May 2007 qualified circulation, per June 2007 BPA statement. **Statistics are based on the results of Reader Profile Studies conducted by Harvey Research Inc.)
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Who reads Best's Review?
Best's Review serves a wide audience of insurance industry professionals, including:
- insurers
- agents
- brokers
- reinsurers
- analysts
- claims personnel
- actuaries
- underwriters
- risk managers
- technologists
- service providers
- librarians
- consultants
- recruiters
- regulators
- surplus lines providers
- marketers
- domiciles
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How do I get more information about advertising in Best's Review?
Take a look at our online 2008 Advertising Opportunities kit. You can also call our advertising sales team at (908) 439-2200, ext. 5399 or e-mail advertising_sales@ambest.com.
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